Logicserve Digital, an integrated digital marketing agency, has introduced its new persona, LS Digital. While changing its name from Logicserve Digital to LS Digital, the company has kept the logo’s design and fluidity.
Building on its current media capabilities, this transformation into a dynamic entity with a new vision—”to help brands enable and accelerate their digital marketing transformation to stay relevant to their ever-changing, digitally-enabled consumers“—will help it better serve the Indian market and pave the way for becoming a leader in the world of digital marketing.
To support companies and expedite their journeys with well-established roadmaps, service providers now must differentiate themselves based on the constantly expanding sector of digital marketing. “We are adamant that the best-of-breed, founder-driven businesses must unite under a single platform if they are to change the landscape of digital marketing transformation.
Florintree Advisors, a company that specializes in alternative asset management and has backed firms including idea Forge, Pharm easy Wealthdesk, Freight Tiger, and FreshMenu, has also contributed private equity to LS Digital. The cash will be used to expand current capabilities while also considering the inorganic development path.
To boost its”To establish India as a worldwide business leader, LS Digital and Florintree share this objective. Because this is such an appealing industry, our top objective is to invest in already existing capabilities and even to buy specialist enterprises. According to Mathew Cyriac, chairman of Florintree Advisors, it is a multi-stage arrangement with a promise to provide more capital as we proceed service offerings for CX, digital design, and Web 3.0, LS Digital has joined forces with digital-first creative firm Langoor as a first step toward realizing its new ambition of growing its global footprint. With Langoor, LS Digital can use its experience to improve the customer experience by adding another layer to its service offerings.
” The corporate objectives of LS Digital and Langoor to be a global company with an Indian headquarters are very similar. We can achieve far more success if we work together. Our main objective is to use media, creativity, analytics, and technology to assist clients grow their digital operations, whereas Langoor will focus largely on enhancing customer experiences to support customer growth. Together, we will create ground-breaking consumer experiences, Shejale said..
A digital transformation firm called Langoor works at the nexus of innovation, technology, and data. With services including transformation consulting, marketing automation, Web 3.0 technology & creativity, web/app design & development, communications & interactive design, e-commerce build, SEO, and social media marketing, they handle a brand’s 360-degree digital mandate.
.
Follow and connect with us on Facebook, LinkedIn & Twitter
Great post! It was very useful. Thanks for sharing the post.