Myntra ropes in Sunder Balasubramanian from Coupang as CMO

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Sunder Balasubramanian has joined Myntra because the leading advertising Officer. He shared the brand news in a Linkedin post: “I’m agitated to partake that I’m starting a new element as CMO at Myntra. I’m looking ahead to diving into the world integrating tech, style, splendor, and lifestyles.”

In his former component, he changed into the head of global marketing at Coupang, wherein he turned into managing the advertising and marketing launch of the logo in Japan and Taiwan. Before that, he was at the top of marketing at Disney Hotstar.

He has, in addition to 18 instances of revel in, working throughout industriousness, encompassing FMCG, consumer tech, and advertising. He has grit in using the program for growth, P&L shipping, marketing & brand method, group operation and leadership, invention method, and so forth.

He has previously held management positions in McCann Worldgroup and Colgate Palmolive. in step with a document in Mint, Nagaram informed workers of these tendencies in an inner memo on Sunday. “The elaboration of Myntra over the times has been enabled with the aid of a set of suitable leaders, together with Harish Narayanan.

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Underneath his management, Myntra’s advertising feature has shifted to virtual, strengthening its content and commerce play. In pursuit of his passion for early-stage startups, after almost-and-a-half times, he has decided to write the coming bankruptcy of his career within the ed-tech space,” Nagaram stated in his letter.

Nandita Sinha could become a member of Myntra as chief government Officer in January. she can be a part of it from institution enterprise Flipkart, in which, as VP, patron boom and advertising and marketing, she’s presently leading the general advertising. Media reports advise that Ramesh Bafna, pinnacle financial officer, has installed his papers on the style of commercial enterprise.

The group CFO, Sriram Venkatraman, will be a pivotal counsel to the management team as interim CFO for the coming months. He has additionally labored with companies analogous to McCann Worldgroup and Goldwire Dispatches.

In his LinkedIn statement, Balasubramanian wrote, “Agitated to partake, and I am starting a new component as CMO at Myntra. Searching ahead to diving into the sector that integrates tech and fashion, beauty & life.”

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