Chennai, 26th October, 2023: Renowned actor Nayanthara, famed director Vignesh Shivan, and Dr Gomathi recently have come together to launch Femi9, a venture addressing hygiene and period protection for women.
As a woman who has extensively traveled for her profession, Nayanthara has experienced the challenges surrounding periods. Leveraging her personal insights and with the backing of medical professionals within her co-founding team, she has embarked on a mission through Femi9 to empower women to conquer these challenges.
Nayanthara and Vignesh have also founded 9Skin, along with serial entrepreneur Daisy Morgan. 9Skin is a revolutionary brand that aims to bring about a remarkable transformation in skincare, with a fresh perspective on self-care and beauty. The duo has previously invested in beverages chain Chai Waale.
Speaking about this, Nayanthara, Co-Founder, Femi9, said, “Despite the progress made in social media and the dissemination of information, menstruation remains a widely stigmatized topic. Femi9 is not just a brand, but a representation of the strength, resilience, and unity of women, the unveiling of a sisterhood, and a brand that truly cares for women. Taking this step into the personal hygiene space, I am looking forward to a continued celebration of togetherness, sisterhood, and a common hope for a healthier, happier future for all women.”
Adding further, Vignesh Shivan, Co-Founder, Femi9, said, “Entrepreneurship isn’t just about innovation but also about addressing real-life challenges with purposeful solutions. In this context, it is imperative to create brands that resonate with the needs of our time. Brands that confront vital issues, such as the often-overlooked period challenges faced by women, not only signify progress but also cultivate a more inclusive society. This is what we aim to do through Femi9.”
Femi9’s products include high quality, ultra-thin daily wear pads for women. The natural, comfortable, and breathable pads are made by women for women, and offer complete period protection, under any circumstance. Place an order for the sanitary pads via WhatsApp – 9042916499, 9042916599 . The Femi9 website will launch after 30 days.
Going beyond the products on the shelves, Femi9 is also aiming to evolve as a thriving community of women where positivity, health and wellness tips, and exciting updates are shared through various social media and digital platforms on a regular basis. The brand is on a mission to make every woman a part of the community, and to add comfort to every life.
