Global Healthfit Retail India, the nation’s top healthcare and Wellness Company in the nutraceutical market, today unveiled a product rebrand intended to give consumers a comprehensive overview of the company’s expanding portfolio and market expansion. Neuherbs, a company that carries a wide range of premium nutritional goods, makes the audacious decision to update the logo and packaging after six years of providing unmatched solutions.
The company has also modified the nutritional supplement packaging to allow for consumption in addition to capsules. Neuherbs plans to invest 10 Crore in R&D over the next five years to support its position as the preferred brand and meet consumer expectations for the most applicableformulations of solution-based products derived from natural sources. With the present investment of Rs. 2 crores, the brand this time intends to upgrade its product lineup with top-tier items while also using its innovation-led strategy to inform its audience about the significance of supplemental healthcare in daily life.
With greater openness and cutting-edge solutions, new herbs hope to radically enrich the bond its core audience has with nutrition. Given the nutritional gap caused by our modern lifestyle, daily supplements have become a need in our diet. With the help of its outstanding R&D team, which consists of seasoned research scientists, physicians, food technologists, and nutritionists, new herbs have consistently looked into how the human body can absorb the most nutrition from the food we eat. Along with this, the company has since its start closely examined and analyzed consumer behavior.
A strategic acquisition that took into account these two considerations resulted in an upgrade to the packaging and a foundation for investigating other ways to consume nutritional supplements. Co-Founder of neuherbs, Mr. Amit Tyagi “Neuherbs has always created solution-based solutions using naturally sourced ingredients and formulas. We have been providing natural nutritional supplements for daily wellness for many years, but we couldn’t help but note that a sizable portion of the community still views supplements as medications because they resemble pills.
We are working on user-friendly consumption modes and packaging to innovate and alter how supplements are regarded. Our products are now offered in tablet, liquid, soft gel, dissolvable powder/tablet, and premixed forms for immediate consumption. To dispel the myth that dietary supplements should be used as medication, we are actively promoting customers to prioritize nutrition in all circumstances.
The packaging of today combines a discreet yet attractive color scheme with doodles to describe the proper use and health benefits of the items, appealing to savvy millennials and fitness lovers. Neuherbs is tackling the issue with skillful actions for those who feel conscious when taking a pill, even if it is an immunity booster tablet. By providing nutritional supplements in a variety of formats and with distinctively stylish and educational packaging, the company intends to expand its retail presence.
Follow and connect with us on Facebook, LinkedIn & Twitter
