OPI launches its Iconic Infinite Shine Range with an enhanced long-lasting formula

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OPI launches its Iconic Infinite Shine Range with an enhanced long-lasting formula
OPI launches its Iconic Infinite Shine Range with an enhanced long-lasting formula

 OPI, the #1 salon brand worldwide in Nail Color & Care launches its iconic timeless Infinite Shine in India with a new and improved formula. The latest range ‘Locks like Gel, Unlocks like Lacquer’ offers a glossy, gel-like finish to your nails that lasts up to 11 days and speedy, damage-free removal. 

 

The brand new Infinite Shine brings back the 18 iconic OPI colors that are shade-matched across the global franchise along with 18 brand new shades exclusively added to the product line-up. OPI’s Infinite Shine provides a salon-quality gel-like finish that dazzles with an enduring result that is chip, scratch and stain resistant. Its innovative formula delivers intense, long-lasting color with a high-gloss shine, resembling the look and feel of a gel manicure, without the need for curing lamps or complex removal processes. 

 

OPI Infinite Shine range features a wide array of stunning shades to suit every mood, style, and occasion. From timeless classics to trendy hues, there’s a color for every you. Whether you’re a fan of classic reds that exude sophistication, bold hues that make a statement, or chic nudes for understated elegance, OPI’s Infinite Shine lineup has something for everyone along with its must-have base coat and innovative gel-like top coat that enhances the gloss like finish.  

 

Pravesh Saha, General Manager of South Asia at Wella Company expressed his excitement about the launch, saying, “We are delighted to introduce the iconic OPI Infinite Shine for our discerning and fashion forward consumers in India. This new product lineup offers a perfect combination of enduring color and a salon-quality nail care experience. With a stunning array of color options and being the only product promising a gel-like finish that lasts up to 11 days, OPI’s Infinite Shine will spark your creativity and elevate your self-expression. I am sure everyone will fall in love with it.”

 

Red nails have always been in style because they’re timeless and versatile. OPI Infinite Shine offers classic red shades like Big Apple Red and deep crimson tones, perfect for any mood or occasion. If you prefer vibrant colors, OPI also features bold blues and purples, inspired by iconic places like Chicago’s Lincoln Park and Pompeii. For a more subtle look, OPI’s range of chic nude shades offers understated elegance, suitable for both formal events and everyday wear. Whether you want something bold or classic, OPI Infinite Shine has the perfect shade for you.

 

The latest range that brings back 18 iconic shades and 18 exclusive new shades. Experience the revolution in nail care with OPI Infinite Shine now retailing at INR 899/- for a 15ml bottle on Nykaa, Amazon, Sephora, Tira and O.P.I Salons. With a product that locks like gel and unlocks like lacquer, you may completely change the way you do your nails.