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Nokia Gift Machine- A unique marketing concept by Nokia to build brand equity
Branding and Advertising

Nokia Gift Machine- A unique marketing concept by Nokia to build brand equity

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Latest Internet Marketing tool- Video Marketing
Students Corner

Latest Internet Marketing tool- Video Marketing

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Case in Consumer Behavior- “Unilever’s five lever framework of consumer behavior change”
Case Studies

Case in Consumer Behavior- “Unilever’s five lever framework of consumer behavior change”

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Do we need a Code of Ethics in Content Marketing?
Marketing Ethics

Do we need a Code of Ethics in Content Marketing?

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Top Sales Trends 2012!
Sales and Distribution

Top Sales Trends 2012!

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More Marketing Buzzwords to be heard in 2012
Students Corner

More Marketing Buzzwords to be heard in 2012

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SoLoMo, Plussification, Likeonomics, Tradigital- Latest Marketing Buzzwords in 2012
Students Corner

SoLoMo, Plussification, Likeonomics, Tradigital- Latest Marketing Buzzwords in 2012

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Chanakya’s teachings told via a film
Marketing

Chanakya’s teachings told via a film

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Mother Earth to compete Fabindia
Marketing

Mother Earth to compete Fabindia

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Twitter Political Index and Sentiment Analysis – How far it succeeds?
Social Media Marketing

Twitter Political Index and Sentiment Analysis – How far it succeeds?

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