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What is contextual advertising?

Students Corner

What is contextual advertising?

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August 12, 2012

4Ps – have they lost their real meaning?

Marketing Ethics

4Ps – have they lost their real meaning?

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July 9, 2012

Case in Branding: From ‘Humara Bajaj’ to ‘Definitely Male’

Case Studies

Case in Branding: From ‘Humara Bajaj’ to ‘Definitely Male’

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July 7, 2012

Cadbury to launch Batman campaign

Marketing

Cadbury to launch Batman campaign

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June 30, 2012

Sachet Marketing

Branding and Advertising

Sachet Marketing

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June 26, 2012

Not Quite 3Ged?

Marketing Research

Not Quite 3Ged?

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June 24, 2012

Making a fashion statement with watches!

Consumer Behavior and CRM

Making a fashion statement with watches!

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June 21, 2012

The new BMW3 series unveiled

Marketing

The new BMW3 series unveiled

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June 21, 2012

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