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‘Axe’ brand extends to men’s soap segment.
Marketing

‘Axe’ brand extends to men’s soap segment.

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50 Most Influential Management Gurus of 2011?
Students Corner

50 Most Influential Management Gurus of 2011?

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Coca-Cola to relaunch masala cola brand
Marketing

Coca-Cola to relaunch masala cola brand

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Independence Day Special: The six Indian brands which made it to top 500 global brand list!!
Branding and Advertising

Independence Day Special: The six Indian brands which made it to top 500 global brand list!!

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Why do products fail?
Students Corner

Why do products fail?

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Elantra 2012 Vs. Cruz Vs. Corolla Altis – Whose Crown is it anyways!
Product Reviews

Elantra 2012 Vs. Cruz Vs. Corolla Altis – Whose Crown is it anyways!

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Google’s way of celebrating Olympics 2012! Doodles
Social Media Marketing

Google’s way of celebrating Olympics 2012! Doodles

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Hyundai new Elantra sedan on roads today
Marketing

Hyundai new Elantra sedan on roads today

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Keys Hotel target 50 properties by 2016
Marketing

Keys Hotel target 50 properties by 2016

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What is contextual advertising?
Students Corner

What is contextual advertising?

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