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Radio marketing for Greenlam
Branding and Advertising

Radio marketing for Greenlam

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Apple starts working on iPhone 5S, ipad 5 and iTV?
Latest from Marketing World

Apple starts working on iPhone 5S, ipad 5 and iTV?

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TAM viewership ratings suspended till December on account of Digitization
Branding and Advertising

TAM viewership ratings suspended till December on account of Digitization

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Competition in Consumer Durables market hots up this festive season
Sales and Distribution

Competition in Consumer Durables market hots up this festive season

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Tata plans 6 new passenger vehicles
Marketing

Tata plans 6 new passenger vehicles

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Watch out for 4 unique traits of TV Advertisement Viewers
Consumer Behavior and CRM

Watch out for 4 unique traits of TV Advertisement Viewers

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NDTV ends marketing alliance with Star
Marketing

NDTV ends marketing alliance with Star

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Campus Spotlight : “De-risking the Ad making”, by Ms.Jaya Mehrotra, Faculty Research Associate, IIM Ranchi
Campus Spotlight

Campus Spotlight : “De-risking the Ad making”, by Ms.Jaya Mehrotra, Faculty Research Associate, IIM Ranchi

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Blogging – The Road Ahead for Online PR?!
Social Media Marketing

Blogging – The Road Ahead for Online PR?!

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New Product Development Process
Students Corner

New Product Development Process

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