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Marketing
Viacom18 enters Hindi movie genre with Rishtey Cineplex
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February 26, 2016
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Marketing
Case Study: Snapdeal changes strategy: launches niche and luxury products to woo customers
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February 20, 2016
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Patanjali of Baba Ramdev is the biggest FMCG advertiser this week
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February 10, 2016
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Case Study: Ford India aims for brand transformation
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January 30, 2016
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FMCG major Dabur to launch new products to counter Patanjali
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January 5, 2016
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Marketing
Mercedes-Benz to dominate Indian luxury car market
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December 12, 2015
2
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Micromax revenue crosses Rs 10,000 crore mark, surpasses Sony
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December 8, 2015
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Tata Salt grabs second spot in the Most Trusted Brands in 2015
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November 28, 2015
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Coca-Cola and Grofers tie up to test Sprite Zero
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November 23, 2015
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Marketing
Designers tie up with E-commerce companies to take business online
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October 31, 2015
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