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PepsiCo to Debut Lay’s Campaign for ICC Cricket World Cup 2015
Branding and Advertising

PepsiCo to Debut Lay’s Campaign for ICC Cricket World Cup 2015

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672 million tweets sent out during FIFA World Cup 2014
Latest from Marketing World

672 million tweets sent out during FIFA World Cup 2014

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Brazil’s World Cup the biggest social media event on record involving 350 million Facebook user
Latest from Marketing World

Brazil’s World Cup the biggest social media event on record involving 350 million Facebook user

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PepsiCo India launches ‘Perfect Consumption Match’ campaign, Coke cries Ambush Marketing
Branding and Advertising

PepsiCo India launches ‘Perfect Consumption Match’ campaign, Coke cries Ambush Marketing

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Brand War: Nike, Adidas and Puma fight a brand war this soccer World Cup
Branding and Advertising

Brand War: Nike, Adidas and Puma fight a brand war this soccer World Cup

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Lotto signs partnership agreement with Batra Group’s Future Brands
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Lotto signs partnership agreement with Batra Group’s Future Brands

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Pepsi & Coca-Cola fight a pitched battle outside IPL Stadiums
Branding and Advertising

Pepsi & Coca-Cola fight a pitched battle outside IPL Stadiums

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PepsiCo India launches Pepsi Atom
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PepsiCo India launches Pepsi Atom

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Coke and Pepsi war intensifies
Marketing Ethics

Coke and Pepsi war intensifies

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Toyota University Cricket Championship works well for brand Toyota
Latest from Marketing World

Toyota University Cricket Championship works well for brand Toyota

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