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Marketing
New Veg-only outlet by McDonald’s
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September 4, 2012
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Consumer Behavior and CRM
Joggers and Night owls- the new trend setters in shopping!
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September 4, 2012
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Sales and Distribution
Kirana shop owners betting high on hypermarkets for better margins!
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September 3, 2012
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Case Studies
Case in Consumer Behavior- “Unilever’s five lever framework of consumer behavior change”
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August 29, 2012
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Marketing
Sportswear brands in high demand
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August 24, 2012
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Marketing Research
Battle of the Gadgets over ebay – Who Won last year?
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August 23, 2012
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Marketing
German brand in Indian entertainment market
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August 22, 2012
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Marketing
‘Neptune’ engine for Trucks from Ashok Leyland
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August 22, 2012
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Students Corner
Is it marketing or branding what marketers do today?
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August 21, 2012
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Consumer Behavior and CRM
Frustrated with Customer Service Executives?! You are not alone!
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August 20, 2012
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