That Virat Kohli is the cricketer everybody admires when hard times arise for the Indian group, is nothing unexpected. He has pursued down mammoth scores, overwhelmed the world’s best bowlers, taken terrific gets, and has turned the fortunes of a match without any help.
But this time around, he’s up against the biggest challenge of his life – fatherhood. He and his wife, Bollywood star Anushka Sharma, welcomed a girl into their lives on January 11 (Monday). Also, Pampers, the main infant and little child items brand from Procter and Gamble (P&G), understands what Kohli needs to win this mammoth test.
In a moment long advertisement conceptualized by Leo Burnett, we see a few fathers accept the job of instructing Kohli. From how to hold an infant to quieting the child to rest to changing diapers, in light of the fact that “every father needs a little assistance at the outset.”
The promotion’s YouTube portrayal perused, “Dear Virat, you’ve been there for the nation so often and it’s time we’re there for you. We at Pampers accept that #ItTakes2 to raise a child and here’s some great counsel from fathers across the nation. Since each father needs a little assistance before all else – even the best of the greats.”
What was additionally silly was the number of hashtags Pampers had embedded on YouTube for its advertisement.
A few brands got on board with the second advertising fleeting trend for “Virushka’s” child through online media. To see Pampers, discharge a legitimate promotion was shockingly charming. It’s additionally an indication of the following arrangement of brands the unseasoned parents may wind up supporting.
Pampers is dedicated to every baby’s happy, healthy development. Learn more about us, our products, and our commitment to you.
