~ The brand’s line of city casuals collection will represent a fusion of style and practicality, ushering in a new era of casual fashion ~
National, October 2023: Park Avenue, a name synonymous with bold, spirited and experimentative in the world of menswear fashion, is all geared up to debut an incredible showcase of its city casual line at the upcoming season of Lakmé Fashion Week in partnership with the Fashion Design Council of India (FDCI), set to take place from October 11th to 15th, 2023, at Pragati Maidan, New Delhi.
Park Avenue has been a pioneer in organised menswear since its inception in 1986. With an enduring legacy in crafting exceptional formal and office attire, this brand has been a trailblazer in shaping fashion trends and reshaping men’s style in India.
At the debut, audiences can expect a refreshed take on casuals, which will effortlessly combine style and functionality , offering fashion-conscious individuals the perfect ensemble for every occasion. With jackets, shirts, trousers, and blazers in hues of browns, blacks, whites, greens, blues, and beige, the collection will offer refined styles that are tailored to perfection. Whether one is heading out for a night with friends, spending a casual day at work, or going on a special date, every piece of clothing promises to elevate one’s presence, amongst the crowd.
Presenting on Day 5 of Lakmé Fashion Week x FDCI, the collection will reflect Park Avenue’s signature ethos. A brand that is more than just a clothing line; positioned at the intersection of style and practicality. The collection will mark a significant shift in the world of casual fashion, redefining how one can effortlessly integrate sophistication into everyday clothing. From sunrise to sundown, Park Avenue offers one the opportunity to make a stylish statement while enjoying the comfort and versatility of casual wear.
Himanshu Khanna CMO, Lifestyle Business, Raymond Limited says; “We at Park Avenue are thrilled to announce our collaboration with Lakmé Fashion Week and the Fashion Design Council of India. The show will see the launch of the CITY CASUALS range for the man on the go. Our City Casuals line has been curated keeping in mind the current consumer’s fashion need for a stylish edge, even in casual wear. The range boasts of meticulously crafted pieces in hues that allow fashion-conscious individuals to swing it in style for every occasion.”
