5th September 2024 – Punjabi By Nature, India’s leading restaurant chain with a legacy spanning 26 years of delivering the finest North Indian cuisine, is proud to announce the appointment of Manish Srivastava as the new Corporate Head of Sales & Marketing. With over 13 years of extensive experience in the hospitality industry, Manish is poised to bring his strategic vision and deep industry knowledge to elevate the brand to even greater heights.
A Proud Alumnus of NSHM DURGAPUR, Manish’s career includes successful roles at Clarks , ITC, Radisson, Chancery, Qla Restaurant, Pind Balluchi. His expertise spans hotel and restaurant operations, business planning, and people development, all rooted in international hospitality standards. His achievements in event planning, marketing, sales growth, and brand development make him a strong fit for Punjabi By Nature.
Chef Manoj Rai, CEO of Punjabi By Nature, commented on the appointment: “We are thrilled to welcome Manish Srivastava to our leadership team. His deep understanding of the hospitality industry and proven ability to drive sales and brand growth are exactly what we need as we enter our next phase of expansion.”
Manish Srivastava expressed his excitement about joining Punjabi By Nature, stating, “I am honored to be part of a brand with such a rich history and dedication to excellence. My goal is to build on this legacy by implementing innovative marketing strategies, expanding our customer base, and enhancing our guests’ experiences. Together, we will ensure that Punjabi By Nature continues to set the standard for authentic Punjabi cuisine and exceptional service.”
In his new role, Manish will spearhead initiatives in branding, social media marketing, influencer collaborations, and menu engineering. His immediate focus will be on strengthening the brand’s market positioning and enhancing customer engagement. Under Manish’s leadership, Punjabi By Nature plans to expand locations, innovate menu offerings, enhance customer experiences, and pursue sustainable practices.
Manish is expected to boost the brand’s market presence by driving geographic growth, enhancing brand identity, and leveraging digital marketing and strategic partnerships. Manish’s upcoming strategies include influencer collaborations, a stronger digital presence, interactive social media campaigns, and localized marketing. On the sales side, he will focus on dynamic pricing, improving customer experience, expanding catering and events, and exploring franchise opportunities.
Punjabi By Nature is confident that Manish Srivastava’s expertise will elevate the brand, continuing its legacy as India’s leading Indian restaurant chain for over 26 years.
