Celebrating innovation as Radio City’s award-winning campaigns light up the glamorous night in Mumbai
Radio City, India’s leading radio network, added another feather to its cap by securing several awards at the prestigious India Audio and Summit Awards (IASA) 2024. The event was held on April 4th, 2024, at Hotel Novotel in Mumbai. Renowned for recognizing excellence in the radio industry, the IASA awards ceremony witnessed Radio City shine bright amidst stiff competition.
The highlight of the evening was Radio City’s remarkable campaign, “SBI x Radio City,” which garnered accolades in two distinct categories – “The Most Effective Use of Station from ROI Perspective by a Brand” and “Best Client Activation (On-Air Campaign).” This recognition demonstrated Radio City’s innovative approach and effectiveness in collaborating with brands to create impactful campaigns.
The glittering award ceremony was graced by the presence of eminent Bollywood celebrities and television personalities, including Aamir Ali, Sneha Wagh, Arjun Bajwa, Vardhan Puri, and Karanvir Sharma, further highlighting the significance of Radio City’s achievements.
Mr. Ashit Kukian, CEO of Radio City, expressed his elation at the network’s remarkable feat, stating, “We are deeply humbled by the honor of receiving multiple prestigious awards at the India Audio and Summit Awards 2024. This remarkable recognition reflects Radio City’s steadfast dedication to excellence and continual innovation in radio broadcasting. It reflects the hard work and creativity of our talented team who strive tirelessly to deliver compelling content and memorable experiences to our listeners. We are grateful for this acknowledgment and remain committed to raising the bar even higher in the future.”
Radio City’s remarkable achievement at the India Audio and Summit Awards 2024 showcases its national impact across a rich tapestry of content genres. Radio City excelled in diverse content realms, including regional programming, religion and spirituality, in-house advertising, late-night shows, and mid-morning entertainment. Their podcasts further exemplify this versatility, spanning arts and entertainment, horror and thriller, and comedy genres. This impressive breadth underscores Radio City’s ability to captivate audiences nationwide with compelling and varied content experiences.
This sweeping success reaffirms Radio City’s commitment to delivering exceptional content and engaging experiences to its listeners across the nation. With its diverse range of award-winning shows and campaigns, Radio City continues to set new benchmarks in the radio industry.
