Radio Mirchi partners with QuikShef, a brand under Wardwizard Foods and Beverages Limited

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Vadodara, 29th September 2022: Wardwizard Foods and Beverages Limited, the makers of QuikShef, has collaborated with multiple major Garba festivals in Gujarat during the festive season. This Navratri, QuikShef will be collaborated with the Rock and Dhol event organized by Radio Mirchi in Rajkot, Ahmedabad, and Surat as their title sponsor for its display and branding. Furthermore, QuikShef is the Food Partner and have its exclusive food stalls at the three biggest and grandest Garba festivals in Vadodara – the United Way of Vadodara, Luksmi Vilas Palace Heritage Garba, and Aadhyashakti Garba – providing delicious and convenient meals for festivalgoers.

With the help of this partnership, QuikShef will be able to serve the entire crowd at the Garba festivities in Vadodara with its extensive menu. This will allow QuikShef to grow its client base and enter new markets with an average footfall of more than 20K–40K. Moreover, the overall branding of QuikShef at the Rock and Dhol event in Rajkot, Ahmedabad, and Surat as the title sponsor will increase the visibility of the brand and presence in the market, further mounting and entrusting it in the minds of the attendees.

These festivals are a much-anticipated event in the city’s calendar. From traditional Gujarati dishes to international favorites, there is something for everyone at QuikShef. And with its convenient location near the festival grounds in Vadodara, QuikShef is the perfect place to grab a bite before or after enjoying the festivities. Meanwhile, the QuikShef branded backdrops at the Rock and Dhol event will create the perfect setting for the Garba enthusiasts to click Insta-worthy shots in their festive attires.

Since its launch, QuikShef has been quickly gaining popularity in Gujarat. The company has already earned a loyal following of customers who appreciate the quality and convenience of QuikShef’s meals. Through the title sponsorship and the exclusive food stalls, the brand envisions expanding its business by adding more locations and festivals to its portfolio.

As the title sponsor of the Rock and Dhol event, QuikShef will attract masses from across Gujarat as it has gained the heart of its consumers through its quality, affordable meals. Because it is a reliable and credible brand of food goods, QuikShef will draw large crowds from around the state as it will be the only food supplier for the Garba events in Vadodara. The flavour of the dishes will appeal QuikShef’s reputation within the audience.

On the collaboration, Ms. Sheetal Bhalerao, Chairperson and MD of Wardwizard Foods and Beverages said, “We are dedicated to giving our clients the finest experience possible and aim to make our meals their first choice. The Gujarat Garba celebration is a fantastic venue for businesses to interact with consumers. The events in Vodadara will be help QuikShef to present its line of goods and provide visitors with a variety of culinary options. Whereas its title sponsorship of the Rock and Dhol event by Radio Mirchi will assist QuikShef to capture the eyes of customers in new markets. As a result, the brand will be able to spread the word and raise awareness of itself. We at QuikShef are anticipating a successful partnership with the Gujarat Garba Mahotsav. QuikShef is prepared to advance its enterprise. To make its tasty meals the top choice for all customers, the company intends to broaden its product offering and step-up marketing initiatives.”

The alliance will significantly speed up operations as the festival season draws near and provide the way for fresh prospects down the road.