Kanan Dave, formerly of 9x Media, has recently joined Radio Micrhi as director of national marketing.
She joins the radio station after a three-year career as vice president And head of marketing at 9X Media, where she was in charge of the label’s P&L and strategy, as well as finding income prospects and developing a business plan.
Dave has worked in the media and entertainment industry for over 17 years.
She formerly worked for The Walt Disney Company as director of music and marketing for eight years and was a key member of the Studio Leadership Team. She has also worked for Saregama India, 92.7 Big FM, and Radio City in the past.
As National Marketing Director, Kanan Dave has joined Mirchi. “I’m excited to announce that I’m starting a new job as National Marketing Director For Mirchi @ Mirchi!” she said on Linkedin recently.
She previously worked at 9X Media Pvt. Ltd. as VP – Head of Marketing & SpotlampE.
She has formerly worked for The Walt Disney Company, Saregama India Ltd., and BIG 92.7FM, among others. Dave has 15 years of experience in the media and entertainment industry, with a wide range of skills.
A dynamic leader with 15 years of broad and varied media and entertainment industry expertise. I’ve developed and repositioned brands, established new business verticals, and led cross-functional teams through difficult projects.
Also, I was a key member of the Studio Leadership Team, where I was in charge of planning and marketing for more than 50 films, as well as managing the Walt Disney Company of India’s music business.
I’m fascinated by the impact of branding and marketing on customer behaviour.
To develop a lasting connection between the brand and the end consumer, I’ve combined classic forms of mass media with both experiential marketing and new kinds of digital marketing over the years.
Strategic marketing, portfolio strategy, new business development, creating new revenue streams, market research, social media marketing, creative ideation, working directly with artists, and team management are all areas in which I’ve established competence.
I am a creative, tenacious, results-oriented individual with extensive experience.
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