Recode Studios is a renowned cosmetic brand that proudly announced the successful opening of two new stores in Indore and Ahmedabad last week, marking a significant step in its expansion strategy. These remarkable openings follow the brand’s successful establishment in tier 1 cities and have plans to expand further with upcoming store launches in Lucknow, Pondicherry, Chennai, Hyderabad, Pune, Jaipur, and Allahabad.
Each store spans 200 square feet and will be heaven for beauty enthusiasts. This approach aligns with the brand’s commitment to meet the specific needs of customers in tier 2 and tier 3 cities by providing a diverse range of cosmetic products closer to their doorstep.
Dheeraj Bansal, Co-Founder of Recode Studios, expressed his enthusiasm for the expansion by stating, “We are excited to begin this journey of expansion and exploration with the launch of our new stores. Our vision at Recode Studios is to redefine beauty norms and make premium cosmetics accessible to diverse communities. The launch of these stores is a significant milestone in our journey and we are eager to bring our innovative products to many more cities”.
Recode Studios has a history of inviting renowned makeup artists to enhance the customer experience at each new store opening. This enhances the brand’s connection with customers and also creates an exciting and engaging atmosphere for beauty enthusiasts.
The expansion supports the brand objective to reinvent beauty standards and provide a diverse selection of cosmetic products. With the opening of these new stores, the brand has significantly increased its portfolio, offering customers a wider selection of beauty and skincare essentials.