Father’s Day can be on a daily basis of honoring fatherhood and paternal bonds, furthermore due to the influence of fathers in society. A father’s love contributes the utmost amount and sometimes more to a child’s development as does a mother’s love.
On the occasion of Father’s Day, SBI General Insurance released a touching film. The poignant film, which can be released on social media, shares the message of empowerment that specializes in the father-daughter bond.
SBI General Insurance may be a venture general non depository financial institution. Depository financial institution of India (SBI) is that the largest state-owned banking and financial services company in India. SBI owns 70 percent of the entire capital. Other investors are Axis Bank Asset Management Co. Ltd, Premji Invest, and Warburg Pincus.
The company offers a good range of insurance products and services, within the retail and commercial space. Its offerings include personal accident, home, health, travel, and motor insurance within the retail space and aviation, marine, fire, insurance, engineering, and construction within the commercial space.
The video emphasises a father’s unshakable link with his daughter, showing how he works hard not only to protect her and give her with a safe future, but also to empower her and reinforce her will to follow her dreams and ambitions. He encourages her to pursue her dreams and encourages her to forge her own path to success.
He continues to demonstrate her true values of independence and her willingness to fight for what she believes in, emphasising the importance of living life on her own terms rather than complying to society’s tethered and sometimes out-of-date social structures.
Fathers are always phenomenal in daughters’ lives. They’re their children’s first teachers; sometimes their first sports coaches, pillars of guidance, and best friends while growing up. They’re also the primary supporters to grant shape to their children’s dreams. This can be what SBI General wanted to target while creating the digital film for Fathers’ Day.
The Company also wants to drive the purpose home that fathers also inculcate a way of independence and resilience so daughters can live life on their own terms. This is often also an endeavour to open people’s minds about the capabilities of daughters and tap into their full potential to pursue their dreams.
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