Shoppers Stop launches new SS BeAUTY store for Estée Lauder

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Shoppers Stop, India’s leading fashion and wonder destination, and Estée Lauder Companies, one in all the world’s leading manufacturers and marketers of prestige skincare, makeup, fragrance, and hair care products. Dripping in luxury, the new store in Oberoi Mall, Goregaon, Mumbai are going to be the first-ever SS beauty store to supply only Estée Lauder Companies brands like MAC Cosmetics, Clinique, Bobbi Brown, Jo Malone, Estee Lauder, Smash box, and Tom Ford.

Commenting on the launch, Mr. Venu Nair – Customer Care Associate, decision maker & Chief military officer, Shoppers Stop Limited said, “SS BeAUTY from the house of Shoppers Stop could be a luxury beauty destination that beautifully mélanges artistry and expertise. Our longstanding partnership with Estée Lauder Companies has truly been one in every of great vision and commitment. we’ve been operating all their stand-alone stores in India similarly as their websites. With our extensive retail footprint and Estée Lauder’s opulence, we are disrupting the sweetness retail universe by launching the exclusive Estée Lauder Companies-only SS BeAUTY store in Mumbai.”

“Our 15+ year partnership with Shoppers Stop has helped us grow our presence in India exponentially. We are extremely proud to partner with Shoppers Stop to bring quality beauty experiences to our consumers. We plan on opening more exclusive SS BeAUTY stores across India to accentuate our reach in India,” said Rohan Vaziralli, chief, Estée Lauder Companies India. Beauty contributes 16.5% to our sales which grew by 9% this past quarter and that we are aggressive in our plans for the subsequent three years. We are actively growing our beauty portfolio of Estee Lauder stores, SS BeAUTY stores, and Shoppers Stop shops to produce our customers with a luxury beauty experience, and that we still invest during this avenue.”

 The stores house the best assortment of makeup, skincare & fragrance brands to cater to each consumer’s unique beauty needs. Spread across 790 sq. ft. the storehouses the best beauty brands like MAC Cosmetics, Clinique, Bobbi Brown, Jo Malone, Estee Lauder, Smash box, and Tom Ford. the shop offers an array of exciting beauty products across varied categories like lips, eyes, face, nails, skincare, and fragrances to cater to the various needs of the purchasers.

The shop also has premium visual merchandise, tech-enabled video screens, look books, elevated service stations, and wonder advisors to help customers to settle on the proper product and enhance their shopping experience. Speaking on the launch, Sameep Pathak, CEO – of Mall, said, “The opening of SS BeAUTY store is one more wonderful addition to our beauty and lifestyle offerings at Oberoi Mall. With the opening of the new store, we’ll be ready to cater to the changing consumer demand of the posh beauty and skincare industry.

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