27 January 2022, Kuala Lumpur — GrowthOps Asia has won the Taco Bell social media and performance media business in Malaysia. GrowthOps is tasked to build Taco Bell’s brand voice on social media, increase engagement on its social media assets Facebook and Instagram, as well as to underscore the #ISeeATaco global campaign’s relevance to Malaysians.
Best known for its end-to-end digital marketing capabilities and its long term tenure with customers, GrowthOps Malaysia supports enterprises to create high-impact digital experiences, and to grow as a business. They help marketing leaders gain competitive advantage for their companies by bridging the gaps between strategy and execution.
“GrowthOps exhibited a strong degree of digital creativity and performance media experience that matched our ambition for the future of the brand,” said Harris Beh, Franchise Operator at Taco Bell Malaysia. “Today, an integrated communications approach to building a brand is a critical component for business success; it is as important for Taco Bell to grow its digital reputation as it is to offer a superior food experience to our customers.”
“We are absolutely delighted that Taco Bell has entrusted us with building their online visibility and engagement in Malaysia,” says Chris Greenough, General Manager of GrowthOps Malaysia. “They are an iconic brand that has much potential to grow in this market.”
Taco Bell recently opened a fourth outlet in Setiawangsa, following launches in Cyberjaya, Bandar Sri Permaisuri, and The Tropicana Gardens Mall. Sriram confirmed plans to launch additional outlets in 2022.
