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Makers of Baahubali try to cash in on Baahubali brand by flooding market with merchandise
Marketing

Makers of Baahubali try to cash in on Baahubali brand by flooding market with merchandise

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Shah Rukh Khan’s Happy New Year Gains Rs 30 Crore via Brands
Branding and Advertising

Shah Rukh Khan’s Happy New Year Gains Rs 30 Crore via Brands

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Volkswagen group company Skoka Auto to reposition itself as premium brand
Branding and Advertising

Volkswagen group company Skoka Auto to reposition itself as premium brand

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The brand IPL benefiting from each scandal !
Branding and Advertising

The brand IPL benefiting from each scandal !

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An effective way to promote Brand
Students Corner

An effective way to promote Brand

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Don’t make the mistake of excluding MARKETING from your social media campaign.
Social Media Marketing

Don’t make the mistake of excluding MARKETING from your social media campaign.

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Decoding Airtel’s “jo mera hai woh tera” campaign’s success mantra
Branding and Advertising

Decoding Airtel’s “jo mera hai woh tera” campaign’s success mantra

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Brand Design – What lies Ahead?
Branding and Advertising

Brand Design – What lies Ahead?

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Government of India plans Rs. 100 Cr brand makeover – What can we make out of it?!
Branding and Advertising

Government of India plans Rs. 100 Cr brand makeover – What can we make out of it?!

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Is it marketing or branding what marketers do today?
Students Corner

Is it marketing or branding what marketers do today?

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