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Branding and Advertising
Havells new ad shows the role of lights in our life
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October 26, 2021
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Branding and Advertising
PepsiCo is promoting its new relaxation beverage Driftwell by interrupting end-of-day screen time
Ananthu B S
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March 13, 2021
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Branding and Advertising
Rise in consumer frustrations due to isolation leads to challenges in Community Marketing
Ananthu B S
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March 5, 2021
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Branding and Advertising
Pepsi launches a new marketing campaign to promote its Zero Sugar Push
Ananthu B S
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March 4, 2021
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Branding and Advertising
#RangAchheHain is the new tagline for Surf Excel in its Holi campaign
Ananthu B S
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March 2, 2021
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Featured
What makes it so crucial for Japan to hold the Tokyo Olympics?
Ananthu B S
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March 1, 2021
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Branding and Advertising
Bacardi join hands with Snapchat on the use of AR 3D Full Body-Tracking technology
Ananthu B S
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February 26, 2021
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Branding and Advertising
As a part of the dance-focused Zero Sugar campaign, Coke taps Tyler, the Creator
Ananthu B S
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February 26, 2021
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Expert Views
As a strategy to end reliance on China, Indian Pharma Firms are going local
Ananthu B S
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February 25, 2021
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Branding and Advertising
Social tool For tracking real-time brand reputation
Ananthu B S
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February 24, 2021
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