Find out how many people are coming to your webpage, how long they have been there, what ratio subscribers and purchases using data provided by website analytics software, and other helpful information that will help your business grow. Increase your income.
Here is a list of the 5 most common web analytics tools that businesses around the world use to get important data about their e-commerce business.
Google Analytics
Google Analytics is the most popular online analytics software in the world, and for good reason. It provides websites with free and commercial tools that can be used to better understand their customers and behavior. Whatever the area, be it travel, healthcare, retail or whatever, Google Analytics can give you a comprehensive picture of how people interact with your material, as well as what works and what doesn’t. Google Analytics is a free plan suitable for small and medium businesses.
Similar web
A similar web is a data analytics tool that collects information about a website’s productivity, traffic, and other factors from a variety of sources and integrates it into a specific data set.
Data is processed using machine learning algorithms by similar mathematicians and other data scientists to provide predictive models and estimates of future client additions.
Click
Click has been a web analytics tool for over 13 years, helping websites and company owners to track Internet activity at all times. This is commonly referred to as the user-friendly Google Analytics option.
Matomo
Matomo is a web analytics tool with over 1 million users and used in over 190 countries. It is a state-of-the-art tool that allows you to track the complete client experience of your website.
In addition to being a feature-rich platform, Matomo’s major sales point is that it allows users complete data management, ownership, and security of any sensitive data. This means that with the on-premise service, everything is stored on your servers so that no third party has access to your sensitive data.
Finteza
Finteza is a comprehensive web-traffic analytics system that enables organizations to better understand user behavior and manage advertising campaigns more effectively. Finteza websites help you address the most challenging aspects of online traffic analysis.
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