The Surprising New Trend That’s Got Screen Actors Hooked—And It’s Not TV or OTT
From the screen to your earbuds, discover how TV and OTT stars are embracing audio series to connect with fans in fresh, innovative ways.
In a delightful twist of fate, some of your favorite TV and OTT stars are swapping the small screen for your earbuds, bringing their charisma to the world of audio series. This shift marks a revolution in the entertainment industry, as high-quality content and innovative storytelling draw top talent to platforms like Pocket FM.
The audio series wave is creating a new stage for television and OTT actors, where they get the opportunity to bring their acting skills in the audio series promotion, also popular as Pocket FM live action. But it’s not just the actors who are diving in—top writers and producers are also joining the movement with their craft and love for audio series.
Take, for example, Sumbul Touqeer, whose powerful on-screen performances have captivated audiences for years. She made headlines when appeared for the promo of “Devil Se Shaadi,” creating a buzz on the internet and highlighting the growing trend of TV and OTT stars embracing audio entertainment.
Meanwhile, the dynamic duo of Nishant Malkaani and Nyrraa M Banerjee, who have been staples on the small screen, recently dazzled fans in the promo for the hit audio series “Insta Empire” on Pocket FM. Their involvement signals a new era where actors are not just seen but heard, bringing a different kind of magic to their craft.
Aly Goni who starred in the blockbuster audio series “Secret Ameerzada” Live Action, shared with IANS, “The audio series platform is different from other forms of storytelling. It gives actors like me a chance to use our creativity to stimulate imagination in the audience’s minds. It is new and exciting, something different from what I’m used to. I couldn’t resist taking on this challenge,” he said.
But the audio adventure isn’t limited to promo-appearances. Pooja Gor, another small screen favorite, recently stepped into the narrator’s role for a series of popular audio dramas including “Insta Millionaire,” “Devil Se Shaadi,” and “Ek Ladki Ko Dekha To,” all on Pocket FM. Her involvement further reiterates that audio storytelling is not just a passing trend but a vibrant new chapter in the world of entertainment.
Vineet Singh, VP of Brand Marketing and Communications at Pocket FM, sums it up perfectly: “Audio storytelling is changing the game in the entertainment industry, and we’re happy to see television and OTT actors getting involved and inclined to this shift towards audio entertainment and actively promoting the same. At Pocket FM, we have associated with actors and influencers who have brought their talent to our platform and been part of multiple blockbuster shows.”
As audiences across India and beyond tune into audio series, one thing is clear: the future of entertainment is no longer confined to the screen. With TV and OTT stars stepping behind the mic and also becoming the face of audio series, the world of storytelling is expanding in new directions. Whether you’re commuting, cooking, or just relaxing, these audio series are proving that sometimes, the best stories aren’t just watched—they’re heard.
