The division provides a platform to engage and connect with consumers through immersive placements and integrated creative solutions.
April 18, 2023 / VDO.AI, a global advertising technology innovator, today announced the launch of its new sub-division, VDO.AI Entertainment. The new division is focused on providing innovative and immersive digital experiences in the entertainment, gaming, and sports industries to create unique consumer connections.
Recent statistics indicate that the gaming industry has experienced significant growth, with over 2.7 billion gamers worldwide in 2020, up from 2.2 billion in 2018. This growth has prompted many brands to seek innovative ways to engage with consumers in the gaming industry. VDO.AI Entertainment offers a platform that enables brands to access a wide range of digital experiences that can revolutionize consumer connections across next-generation digital environments. The division provides a platform to engage and connect with consumers through immersive placements and integrated creative solutions.
On the launch of VDO.AI Entertainment, the CEO of VDO.AI, Amitt Sharma said, “We’re thrilled to be able to offer our clients an innovative new way to engage with their audiences and create unforgettable experiences in the trusted environments they are spending their time,”. He further added that VDO.AI Entertainment is an exciting new chapter in the company’s evolution.
“Our team is passionate about using technology to create experiences that bring people together. We believe that VDO.AI Entertainment has the potential to revolutionize the entertainment, gaming, and sports industries by providing immersive, interactive activations that truly capture the imagination of consumers while creating a story and connection to the brands,” said the Head of North America, Sean Black.
VDO.AI Entertainment’s launch comes at a time when consumers are increasingly demanding more engaging and interactive experiences from the brands they love. With VDO.AI’s AI-powered technology, brands and advertisers can now deliver experiences that are not only memorable but also more effective at driving engagement, loyalty, and sales.
