New Delhi, 20 th August 2024: On the occasion of World Photography Day, vivo, the trusted global smartphone brand, unveiled the second edition of vivo Imagine Smartphone Photography Awards to celebrate the power of imagination, encouraging photographers to push the boundaries of creativity and showcase their unique perspectives through the lens of their smartphones. Esteemed Writer and Film-maker Zoya Akhtar will lead the distinguished jury, joined by photography luminaries Vineet Vohra, Rakesh Pulapa, and Aamir Wani.
The awards encompass six captivating and distinct categories: Nature & Wildlife,
Architecture, Portraits, Night & Light, Motion and Street Photography. As entries close on September 8, the jury will select 30 finalists. These finalists will face an exciting challenge, with an opportunity to submit their work for final evaluation. They will also get an opportunity to attend photography masterclasses led by renowned photographers and jury members Vineet Vohra, Rakesh Pulapa, and Aamir Wani, to further refine their photography skills.
The grand prize winner will receive a cash prize of INR 5 lakhs, while six category winners
will win a vivo X100 Pro each at the grand finale event to be orgnaised in Mumbai.
Geetaj Channana, Head of Corporate Strategy, vivo India said, “As we celebrate World Photography Day, we are thrilled to announce the second edition of the vivo Imagine
Smartphone Photography Awards, themed ‘Joy of Imagination’. This theme captures the essence of creativity, allowing us to express our deepest emotions without words, through the liberating medium of photography. At vivo, we are committed to blending cutting-edge
technology with artistic brilliance, empowering photography enthusiasts to bring their
imagination to life. These awards not only provide a platform for recognition but also offer
opportunities to refine skills and push the boundaries of creativity, all while reinforcing vivo’s leadership in smartphone photography.”
Zoya Akhtar, Writer and Film-maker said, “I am extremely elated to come together with vivo for another edition of the vivo Imagine Award. India is teeming with extraordinary talent, and my journey in creative and visual storytelling has underscored the power of visual narratives. This initiative seeks to discover and celebrate unique storytellers, affirming vivo’s dedication to nurturing creativity and pushing artistic boundaries. It offers photographers across India an exciting journey to capture moments of joy that transcend time and imagination.”
How to participate in the awards?
Participants will submit their entries through the official vivo website
(vivoimagine.com), starting August 19 th , providing basic details, selecting categories Press Release (Nature & Wildlife, Architecture, Portraits, Night & Light, Motion, and Street Photography), and uploading their shot images. The entry submission will close on September 8.
The jury will select 30 finalists out of the pool of entries.
The top 30 finalists will be given a final challenge. The finalists will get a few days to
complete the challenge and submit their entries.
The top 6 finalists will be invited to the Grand Finale event in Mumbai.
The grand jury prize winner will receive INR 5 lakhs, and six category winners will
each receive a vivo X100 Pro at the event.