Volini health camp for devotees at Pandharpur Wari 2022

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Volini Gel, the pain reliever ointment, has taken up the initiative of setting up a ‘health camp’ with eight masseurs and two-foot massage machines for the devotees at the Pandharpur Wari 2022, one of the biggest rural events in Maharashtra. The camp began on 25th June 2022 and culminated on 11th July 2022, which was of 15 days activation.  

This year, many devotees came to seek the blessings of Lord Vithoba at the Vithoba Temple of Pandharpur in Maharashtra. Since Pandharpur Yatra is on foot, it would be exhausting for the devotees who walk all the way to meet lord Vithoba. More than fifty percent of the devotees were above the age of 50 years, and they can experience joint pains and leg pain after a long journey on foot.  

To provide comfort, the masseurs applied Volini Gel to the devotees at the camp and got to do foot massages on the machines. More than five hundred devotees got benefited per day from this activation. There was great appreciation observed for Volini Gel, as the devotees claimed the product started providing them with instant relief in just two minutes.  

Two Gazebos were set on the way of the Yatra that circulated Revital H, one of the leading nutraceuticals for everyday health. Revital H, which is powered with natural ginseng and a unique combination of Vitamins and Minerals, helped devotees with much-needed gain of energy and vitalized them for their yatra. Around forty thousand free samples of Revital H for Men and Women were circulated for the devotees.  

Rajesh Radhakrishnan, Chief Marketing Officer, and Co-Founder of Mind wave Media said that they are helping healthcare brands like Volini & Revital H to attain their dream of Brand Engagement & Sampling which is done along with community support. He also said that purpose-driven marketing is a wonderful way to find an audience and hit the right chord for your brand development. They have recorded an unbelievable response at the ‘health camp’, along with the blessings of Lord Vital. 

Volini and Revital H are two popular supplements for pain relief over-the-counter brands marketed by Sun Pharma, India’s largest pharmaceutical company. 

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