Zebronics, an Indian IT peripheral and consumer electronics brand, is going to celebrate its 25th anniversary. It is launching its new campaign “Unleash the Champion”.
Featuring ace cricketers, the new campaign resonates with the brand’s message of motivation, overcoming challenges, and the courage to beat the odds, which is what the brand has been doing with its ‘Always Ahead’ ideology.
Recently Zebronics released four videos featuring top cricketers like Kuldeep Yadav, Umesh Yadav, Mohammed Shami, Ruturaj Gaikwad, Robin Uthappa and Dinesh Karthik, and two more videos will follow as part of their campaign titled “Unleash the Champion”. This campaign, with the best cricketers, is aiming to connect and further strengthen the brand’s appeal among the Gen-Z audience.
The collaboration is trying to promote the Zebronics product portfolio featuring wearables, audio, and grooming solutions that are specifically designed to meet the requirements of our wide audience.
Zebronics brand was once known for IT peripherals & sound solutions. It is now offering an extensive range of ‘Premium for masses’ products like Soundbar, Smart wearables, Personal grooming, Personal audio, and more.
Yash Doshi, Director, Zebronics, commenting about the interesting tie-up with cricketers for the campaign, said that the brand is tapping into the pulse of the audience with a sport that is not considered just a game but celebrated as an emotion.
Yash further said that with the campaign ‘Unleash the Champion’, we are taking it beyond the field by sharing inspirational stories about hope, courage, determination, and the message of celebrating every moment to the masses.
Zebronics has exclusive content, contest, and games on its social media pages.
Smart Calling Watch – Zeb FIT 380CH | Zebronics
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