Chennai, XX January 2025: Zee Tamil, a channel that has been entertaining audiences with captivating shows and innovative content for over 15 years, is all set to take your Pongal celebrations to the ultimate next level in 2025. Sticking to its tagline of ‘Manadhal Inaivom, Maatrathai Varaverpom’ (Bridging hearts and welcoming change), the channel continues to connect Tamil audiences worldwide from January 12th to January 15th, 2025. Zee Tamil promises a Pongal celebration like never before, packed with special shows and blockbuster movies. So, mark your calendars and gear up for a delightful ride with Zee Tamil!
With Pongal festivities around the corner, Zee Tamil is all set to kick off the celebrations in grand style! Starting Sunday, 12th January, get ready for a Pongal extravaganza like never before, that promise to keep you glued to your screens. Ensuring a grand start to the festive season, the channel will kickstart the mega Pongal celebrations with the telecast of Tamil Nadu’s Biggest Blockbuster Hit of 2024 – GOAT, which will premiere on television for the first time on Sunday, 12th January. Vijay who is known for giving box office hits, delivers yet another blockbuster with GOAT the highest-grossing movie of 2024. Now, the most appreciated movie of 2024 is all set to entertain the TV audience as it airs on Zee Tamil from 6.30 pm onwards.
The action-packed entertainer not only showcases superstar Ilayathalapathy Vijay’s acting skills playing a dual role, but it also narrates the heartwarming and action-packed story of a man who rises against all odds to protect his loved ones and his legacy. The movie, GOAT, is truly a testament to Vijay’s stardom. A massy family entertainment, with plenty of comic elements, breathtaking visuals, and an engaging storyline, the film will win the hearts of millions once again as it makes its way to your living rooms. Directed by Venkat Prabhu and featuring Prashanth, Sneha, Prabhu Deva, Laila, Ajmal, this cinematic masterpiece is a perfect blend of emotion, thrill, and inspiration, helping give viewers the perfect start to their festivities.
Zee Tamil continues its Pongal special shows on 14th January with the special episode of Pattimandram at 9.00 AM. The thought-provoking debate show will celebrate Tamil traditions that will captivate the audience’s attention. Moderated by Kalaimamani Suki Sivam, the episode with see some popular names debating with each other.
Next, the action-packed movie – Rathnam – airing from 10.30 am onwards on Zee Tamil, will offer thrilling action and drama to complement the festive mood. The movie follows the story of a young man named Rathnam who protects a medical student from a group of goons. Boasting of a great storyline and stellar performances, the movie promises great action and drama.
Kicking the festive fervour and celebrations up a notch will be a delightful special episode of Tamil Nadu’s No 1 reality show – Sa Re Ga Ma Pa Li’l Champs Season 4. The singing talent hunt has been capturing hearts since its very inception, and this season, in particular, has received an overwhelming response from the audience. The show recently topped the TRP ratings beating several other reality shows in the process, showcasing its immense popularity. These little stars of Sa Re Ga Ma Pa are set to create unforgettable moments for Tamilians worldwide during Pongal. The Pongal Special Sa Re Ga Ma Pa Li’l Champs episode will air at 1:30 PM, with talented young singers lighting up the stage with their melodious voices.
The entertainment will continue with the telecast of another hit movie – Brother at 3:30 PM. Beautifully capturing the essence of sibling love and family bonds, the movie revolves around the story of a brother and sister, whose unbreakable bond is tested by life’s trials and adversities. The heart-warming performances by Jayam Ravi and a narrative filled with emotion make it a perfect fit for the festive season that celebrates togetherness and gratitude. The festive celebrations for the day end on a high as the BIGGEST entertainer – GOAT – returns for a second telecast from 6:30 PM to 10:00 PM, giving audiences another chance to relive this spectacular action-packed entertainer on Zee Tamil.
On Mattu Pongal Day, 15th January, the channel kickstarts the celebrations with Pattimandram from 9:00 AM to 10:00 AM. Featuring eminent speakers engaging in insightful and humorous discussions. At 10:30 AM, the blockbuster movie – Acharya, starring Chiranjeevi and Ram Charan, premieres on the channel and will enthral audiences with its gripping story of a social reformer fighting against corrupt forces to protect a sacred village.
At 1:30 PM, Adayalam (Identity) a brand-new non-fiction game show is set to air on Zee Tamil. The innovative concept challenges contestants like never before to identify strangers and their hidden identities in a fun-filled, suspenseful setting. A clutter-breaking show, Adayalam will definitely get your entire family together to cheer for their favourites and enjoy an afternoon full of entertainment! The festive celebration on Zee Tamil ends on a spine-chilling note with horror film Demonty Colony Part 2 airing at 3:30 PM on 15th January. Starring Priya Bhavani Shankar and Arulnithi, this thrilling sequel will definitely keep one and all at the edge of your seat and end the Zee Tamil Pongal festive line up on an entertaining note!
Ashish Sehgal, Chief Growth Officer, Digital & Broadcast Revenue, Zee Entertainment Enterprises Ltd., shares, “Pongal is a time of celebration and togetherness, and Zee Tamil’s curated programming line-up aims to capture the festive spirit and draw a wide audience. With blockbuster films and special episodes, we are confident in driving high viewer engagement and audience participation. This presents a valuable opportunity for brands to connect with our diverse and loyal audience, enhance their reach, and seamlessly integrate into the celebrations, leaving a lasting impression on millions of households. We are excited to elevate the Pongal festivities with Zee Tamil and forge meaningful connections with our viewers and partners!”
